Including Badges, Improving Collaboration, and Driving Engagement: Rising Scope of Gamification for Corporate Training

Gamification is now a trending buzz which is why organizations are incorporating interactive gaming elements in their e-learning programs. It is the application of game mechanics to solve problems, improve learner engagement, knowledge retention, and impart a fun-filled learning experience. Badges, scores, leaderboards, progress bars, and others help companies boost their overall sales, improve customer loyalty, and drive business performance. The novelty of gamification is not the idea of applying gaming elements to real-life scenarios, but the fact of how ubiquitously and socially these are used.

There is a gamut of benefits of incorporating gamification as corporate training approach:

• Scores and badges are popular types of gaming elements which recognize learners on skills mastered. These are the constant reminders of the effort and achievement which keeps learners engaged during the entire training program.
• In the gamified learning environment, failure signifies an opportunity to learn from mistakes and correct them. Games enable learners to repeat quests until they have mastered the skill.
• Leader boards display the list of players and their scores based on their achievements at the end of each level, thereby motivating the learners to score more and perform better.
• Collaboration opportunities in the gamified environment encourage learners to work together on quests. Learners participate as teams to win the game, which results in improved levels of engagement, collaboration with their peers, and knowledge retention.

The above-discussed aspects act as a pull factor for the people who are seeking optimal benefits of learning in terms of recognition and visibility to the entire corporate sector. Millennials also engage more with the scoring system, avatars, individual profiles, progress tracking, and more.

Future of Gamification for Corporate Training

With the increased use of mobile devices, growth of the internet, an influx of millennials, the scope of gamification in e-learning is also evolving. Today, organizations from different industry verticals include gamification as a successful corporate training strategy. Besides, the blend of Augmented Reality (AR) and gamification is also evolving across personalized mobile devices for an immersive learning experience. So, gamification helps to reduce monotony, boost learner engagement, motivate learners, and enhance their overall performance. To watch the full video, click here.

Amit Tyagi: Amit is the AVP in Business Development at G-Cube.