Successful channel training is directly linked to the growth of a business in the automotive industry. An automotive company doesn’t own or run all dealerships. This causes the need for a platform that can be used to train the dealership partners of an automotive company. But it is very challenging to train the partners about the brand values around productivity, quality, and customer experience, across all levels through a traditional LMS.
An automotive-specific Learning Management Suite effectively facilitates channel training for a large network of brand dealerships. Not only does it help to deliver the same quality of training to a dispersed network but also simplifies the segmentation and targeted training of diverse audiences. It also helps you shape your long-term channel training strategy through smart reporting and analytics. Let us take a look at some of the many benefits of having an industry-specific Learning Management Suite for channel training.
Advantages of Auto-Specific Learning Management Suite for Channel Training
Here are 5 benefits of an automotive-Specific Learning Management Suite for channel training:
1. Automated Notifications make Communication Easy
Communication is one of the primary pillars of successful channel training. Without an easy and quick channel of communication between you and your dealership network, passing information about upcoming training programs, updates, details about products, etc., will be very difficult. An auto-specific Learning Management Suite enables automated communication with every partner and ensures seamless communication.
2. Train Diverse Audiences
We know that the training needs of a business in the automotive industry require you to cater to the diverse needs of diverse audiences. An industry-specific Learning Management Suite offers features that help you create segments within your audiences easily. This allows you to create targeted training courses. Targeted training helps you achieve a higher ROI and also enhances cost-efficiency.
3. Train Dispersed Segments of Learners
Automotive companies have a large and dispersed network of auto dealerships. This creates various challenges for the company to deliver training to a largely dispersed workforce. An auto-specific Learning Management Suite helps you bring your audiences closer and deliver the same high-quality training to all your partners.
4. Seamless Reporting and Analytics
Reporting and analytics are the centerpieces of the success of channel training. An auto LMS enables automated monitoring and tracking of your channel training through powerful learning analytics tools and data-driven performance dashboards. Seamless reporting and analytics go a long way in helping you improve your channel training programs and methods.
5. Selecting the Right KPIs
Since the success of your channel training directly reflects how your automotive business will grow, aligning it to your organizational goals is very essential. An automotive-specific Learning Management Suite allows you to track the KPIs that measure the success of your channel and see which of them are closer to your business goals.
To sum up, an industry-specific Learning Management Suite is very crucial for ensuring that the eLearning needs of an automotive company are getting fulfilled. Apart from training their own workforce, their eLearning needs also extend to their network of dealerships.
An automotive LMS has all the necessary features and tools that are required to meet these needs and ensure an unimaginable growth of an automotive brand through extensive and seamless channel training. An auto-specific LMS will be a better choice than a traditional LMS in preparing your network of auto dealerships to represent your product(s).
At GCube, we have 20 years of experience and 80+ industry awards in learning technologies; and would love to hear your thoughts, queries, and suggestions. Please do write to us.